Transforming Relationship Marketing: Strategies and Business Models in the Digital Age (Routledge Advances in Management and Business Studies)
by Park Thaichon, Vanessa Ratten
ISBN 13: 9780367548179
Format: Hardcover (174 pages) Publisher: Routledge Published: 30 Oct 2020
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COVID-19, Technology and Marketing: Moving Forward and the New Normal
by Vanessa Ratten, Park Thaichon
ISBN 13: 9789811614446
Format: Paperback (175 pages) Publisher: Palgrave Macmillan Published: 12 Jul 2022
Luxury Marketing, Sustainability and Technology: The Future of Luxury Management (Routledge Studies in Luxury Management)
by Park Thaichon, Sara Quach
ISBN 13: 9781032342917
Format: Hardcover (208 pages) Publisher: Routledge Published: 09 Jun 2023
Artificial Intelligence for Marketing Management (Routledge Studies in Marketing)
ISBN 13: 9781032248493
Format: Paperback (206 pages) Publisher: Routledge Published: 27 May 2024